We’re revolutionizing the beverage industry by creating market-leading brands and unforgettable experiences.

Welcome to the Notorious Group

At Notorious, we’re not just building brands; we’re revolutionizing the beverage industry. With a rebellious spirit and unparalleled expertise, we transform innovative ideas into market-leading products. From crafting unforgettable flavors to executing bold marketing strategies, we’re dedicated to making your brand stand out. Based in the heart of the Hill Country, we’re passionate about showcasing our beautiful surroundings while creating exceptional brands and experiences.

OUR EXPERTISE

Revolutionizing Brand Creation

At Notorious, we excel in turning concepts into industry icons. With years of experience and a portfolio that includes historical brands such as Landmark Exams, Treaty Oak Distilling, Waterloo Sparkling Water, Canteen Vodka, Lady Bird Sodas, Waterloo No. 9 Gin, and others, we’re experts in every aspect of brand development. Why choose us? Because our track record speaks for itself. We bring unparalleled creativity and strategic insight to every project, ensuring your brand not only meets but exceeds market expectations.

  • Creating impactful, culturally relevant brands.

  • Crafting unique and compelling flavors.

  • Engaging your audience with effective messaging.

  • Ability to take from idea to product on the shelf ready for growth.

OUR SERVICES

End-to-End Brand Development

From inception to market domination, Notorious provides a comprehensive suite of services to build and elevate your brand:

Brand Strategy

 Identifying the right opportunities and formulating robust strategies.

Flavor Creation

 Designing exceptional flavors that captivate the senses.

Packaging Design

 Creating eye-catching and functional packaging.

Marketing Strategy

 Developing innovative campaigns to drive brand success.

Team Building

 Assembling a team of experts to support every phase of your brand’s journey.

Commercial Production

 Robust contacts with copackers and experience with designing and building various full production plants.

Path to Market

 Navigating distribution channels and retail partnerships.;

Ongoing Support

 Post brand launch, we ensure sustained success through ongoing marketing efforts, brand creativity, and strategic guidance.
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EXPERIENTAL EVENTS

Creating Unforgettable Experiences

At Notorious, we believe in the power of experiential marketing to elevate brands and engage consumers. We craft memorable events that bring brands to life. Experience the charm and vibrancy of the Texas Hill Country while engaging with innovative brands.

  • Hosting events that reflect the brand’s identity.

  • Offering immersive brand experiences.

  • Introducing new products with flair.

CONTACT

Let’s Build Something Badass Together

Ready to transform your idea or brand? Our mission is to build brands that are not only market leaders but also culturally significant. We’re committed to excellence, creativity, and integrity in every project we undertake. Get in touch with us to discuss your project and discover how Notorious can make your vision a reality.